Friday, August 1, 2008

SEO for website developed using Shopping API

Hi All,

I am back again, dam busy with project work. Today I would like to talk regarding the SEO tactics that we can implement and already implemented our client websites. We are happy to announce that we can customize the whole website developed using Shopping API. Many ready programs are available in market that helps you to create your own e-commerce website using shopping API or Amazon web service. But there are may limitations through the development, you can customize the while layout according to your choice. But we have proven track record that will show you which features we can implemented on our clients websites.

We have implemented Meta Title, Description and Keyword tags for all pages of website. If you want to optimize deep page of your website like any brand or store page then also you can easily do it. Means you can optimize deep level of the page. Most website have thousands of dynamic pages which generate from a single page and we have successfully implemented dynamic meta for all deep level pages so now you can optimize deep pages of your website. Also you can write content for every page and for deep level pages you can put dynamic content that change according to the category name, store name, price range, etc. Also you can put Header tag (H1, H2,…) where ever you want to put on your website. So, almost everything is customized.

Also now we are planning to customize narrow result means you can select which narrow options are available on your website and you can filter un-necessary narrow option that will reduce duplication.

Sorry have to go, I will continue adding features in this post so check back later.

Reference websites are available upon request.

Bhavesh Goswami.

Thursday, May 29, 2008

Shopping Development Part IV


Before we move further I want to let you know that while developing e-commerce website using Shopping API Feed your API must provide URL2 for further development otherwise you cant create full function website that users like to see. We faced same problems with some of our client website and we contacted Shopping and request them to update client API.

I think now you are clear about how to get products from shopping API. Before start developing website you still need to check all available features that you can show on your ecommerce website.

For product listing Shopping API provide following information that you can publish on your product listing page

1. Product Short Description
2. Image Size (They provide different image size, you can use any of the that
suitable to your website design)
3. Product Rating
4. Store Name
5. Store Phone Number
6. Stock Information
7. Stock Status
8. Stock Description
9. Offer Price
12.Total Price
13.Store Rating
14.Store Rating Image
15.Store Review URL (You can create this page on your website or you can provide a
direct link that will open in website)
16.Manufacturer Name

There may be more information that Shopping API return but I think these information are enough to display on your website.

Bhavesh Goswami.

Tuesday, May 6, 2008

Easy way to earn with Shopping API (Web Services) - Part III


So now you are clear what are the general features you can implement in your shopping website developed using API. This is just overview of general features that shopping api provide. Now it is important to know how to query to get result, the format of your query must contain

http://[partner DNS Name]/scripts/GSIsapiExt.dll/linkin_id-[partner linkin_id]/

Partner DNS name and Linkin ID are provided by shopping when you sign up for their partner program. Make sure you have used correct partner dns and linkin id otherwise you will not get credit for the traffic you sent to

To develop shopping api using search functionality you need to send query in following format

http://[partner DNS Name]/scripts/GSIsapiExt.dll/linkin_id-[Partner linkin_id]/keyword-[KW]

For example to get result for Sony Mavica Digital Camera you have to send following API request.

http://[partner DNS Name]/scripts/GSIsapiExt.dll/linkin_id-[partner linkin_id]/Keyword-Sony%20Mavica%20MVC-FD200%20Digital%20Camera

>> To limit your search to a specific category you need to find BEFID for the category and sub category

By inserting following query you will find all main categories and their BEFID

http://[partner DNS Name]/scripts/GSIsapiExt.dll/linkin_id-[partner linkin_id]/TY-1

To show all main categories and their parent categories send following API request

http://[partner DNS Name]/scripts/GSIsapiExt.dll/linkin_id-[partner linkin_id]/TY-2

Once you find BEFID for category for which you want to limit your search, then insert following query to get product listing

http://[Partner DNS Name]/scripts/GSIsapiExt.dll/linkin_id-[partner linkin_id]/BEFID-ID/Keyword-[KW]

But make sure you have inserted appropriate BEFID for your keyword otherwise you will get wrong result.

>> To expand your search result to additional category you have to insert following query

http://[Partner DNS Name]/scripts/GSIsapiExt.dll/linkin_id-[partner linkin_id]/BEFID-ID/Keyword-[KW]/MORECAT-1

>> When you use keyword search to build your query the result returned may be of the following types

Type 1 Response Field - will result single product
Type 2 Response Field - will result stores offer search for unstructured category
Type 3 Response Field - will result product search for structured category
Type 4 Response Field

To get more information visit following link,$DirectLink_2.sdirect?sp=Skeyword#keyword_build

Bhavesh Goswami.

Wednesday, April 23, 2008

Easy way to earn with Shopping API (Web Services) - Part II


In this second chapter we will discuss about the features that shopping api provides while you are developing a website using web services. api enables you to create a dynamic website that have all functionalities and fetures that most ecommerce website have. They do not provide shopping cart features, but with amazon api you can also manage shopping cart on your own website. So, if you user want to buy a product they will redirect to another stores.

These are the list of features that api will provide

1. Search functionality - As all ecommerce website you can also introduce search functionality in your website. So user can easily find product using search functionality.

2. Refine Results by category and attributes - You can include deep level categories on your website. Shopping will provide the list of categories from where you can filter categories that are not necessary for you, for example if you want to develope appliance related website then you can filter all other categories and only display appliances and its beneath categories.

3. Sort Result- Shopping api is also provide sort result functionality. With this functionality users can sort or narrow result for specific brands, store, types, price range, etc. Also you can enable sort by price, it will output product listing depends on the price range high to low or low to high.

4. Read Product Specification - This is the most important feature that most users are wanted to check. This is basically know as product detail. Shopping api provide all details about product like long description, product specification, price range and ratings.

5. Product Comparison and Price Comparison - This is most essential part while developing a website using api. With this feaure user can compare two or more than two products feature at the same time so they have exact idea about the product specification. Price comparison feature where user can find price offered by different stores.

6. Control Number of Results - You can control the number of products display on a page.

If anyone have any doubt about any of the above features then leave your comment here and i will explain in detail.

Bhavesh Goswami.

Tuesday, April 15, 2008

Easy way to earn with Shopping API (Web Service)

Hi All,

This blog is specially for those people who want to start their own E-Commerce business. It is difficult to start your own online store with thousands of products listed in each category and its really tough to provide secure payments gateway and shipping in time.

If you are serious to start your own online store then you can easily built your online store using and web service. With shopping api you can create a website where you can include number of categories and sub categories you like, you can filter results, you can search products, you can provide narrow option.

To start shopping api store you need to register with their service. Follow this link to become member After registration you have to login to Partner account center where they will ask you to fill request API approval form. Dont forget to read their policies.

In second i will explain how to start making your website using API.

In between if you have any question please contact me at

Bhavesh Goswami.